Primetimexprimo is a up and coming artist born and raised  Philadelphia from uptown. Born into music, he was exposed to the life and world of hiphop by his father at birth and recorded his first song at the age of 11. After laying down the mic, he decided to pick it back up in 2020. Collaborating with his father, mentor and producer BiggYat, PrimetimexPrimo, better known as Primo aka the Heartbreak Superstar, is a diverse artist who can tap into any sector of Hiphop. He’s made music for the ladies, the streets and the community while being authentically himself. He’s become well known at many of the open mic events and show cases in Philadelphia, New York, Atlanta and some in South Jersey and has shows lined up in Newark NJ and LA, he has earned the respect of his label Lil Giant Entertainment LLC, fellow artist, producers, dj’s, event planners and promoters and others. His music speaks for itself and he isn’t afraid to hop on any track. With 5 mixtapes (Primo, Primo 2, Summer 25, So Philly, Heartbreak Superstar) under his belt and singles, his journey is just beginning. He dropped his first two video’s, Do 4 Love, which speaks on the violence in our community and Do U Remember from his Heartbreak Superstar mixtape with more to come. PrimetimexPrimo has dipped into the fashion world as well, working with local fashion designers. He’s multi talented and most of all a hard worker in his craft.