Florida has had the hip-hop game on lock, now with the contribution of Jacksonville. Duval is now breeding rhyme stars with relentless spins that dominate the airwaves. Mc's of the sunshine state have demanded respect and are showing no signs of letting up. Helping to fuel that fire is " Dolla ",Get Money Entertainments COE and up and coming artist. Dolla was one of Duval's best kept secrets until the release of his debut project " Tha Product " in early 2011. Fans were re-introduced to though-provoking lyrics that move minds, matched with an undeniable swag and flow that the game has been missing. Dolla represents Jacksonville, Florida ( one of the most violent cities in America ), tucked away in Duval County , Dolla, a well rounded lyricist spits on many of society's illnesses in attempts to overcome adversity and struggle to the loss of his childhood best friend in 2006. With a lot of practical experiences and struggles to draw from , " Get Money Entertainment " evolved. Dolla shows through his music that he will survive the struggles , and his grind is a never ending journey.